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Wholesale Furniture Brokers (GoWFB.com) announced on August 4th the buy-out of technical partner and shareholder Sequestra Solutions Inc. (www.Sequestra.com). GoWFB.com founders Sunny Dhaliwal, Sergei Tashlikowich and Dave Zirnhelt bought out Sequestra's stake in Wholesale Furniture Brokers for an undisclosed amount. When asked to comment on the decision, GoWFB.com President, Dave Zirnhelt stated, "GoWFB.com wouldn't be where it is today without the contributions of Sequestra Solutions but the goals of the two companies simply grew in different directions. In the best interest of both businesses, an amicable agreement was reached."


Worth Platform Bed

Now, Silver Servers is the sole provider of hardware, bandwidth, and software for www.GoWFB.com, helping the expanding company meet the demands of their growing customer base. "Silver Servers has far surpassed any professional expectations we could have had of them", says Sean Power, Director of Information Technology for GoWFB.com. The new site has additional features that the old site was simply unable to support, giving GoWFB.com customers additional options in getting immediate information on furniture they want like storage beds, Japanese platform beds, leather sectionals, and dinette sets.

The enterprise level solutions that Sequestra provided have been replaced with open source software. "The open source community is built on businesses like us who share our solutions and successes in order to create better products. By working together we can create the best products, and the best value for our dollar, which helps keep our costs low. which results in saving for our customers", adds Power. This, and many more features, is making GoWFB.com a fast growing hotspot in the online furniture market.

The change from the old site to their new site has improved customer navigation and increased the ease of shopping for furniture online. According to an independent measure of site speed by Alexa.com, GoWFB.com is much faster than its' predecessor, Wholesale Furniture Brokers and the customers are clearly responding. Since the launch of the new site, GoWFB.com has experienced record-breaking spikes in their daily traffic. "This is a mix of successful online marketing and, more importantly, an increase in repeat visitors", says Jeff Penner, GoWFB.com's Director of Marketing.

Wholesale Furniture Brokers created their new website with their customers in mind. "It is important to make sure that any technologies incorporated into the website must be easily accepted by the end users", Silver Servers Inc. President Mickeal Maddison points out, "Our goal is to provide (GoWFB.com) with the right connections to Internet software and hardware that will make their website effective." As time goes on, GoWFB.com and Silver Servers will be constantly updating the site to meet with the demands of the growing online shopping community.

"We have a strong presence in the search engine rankings and are getting record number visitors viewing our brokers' furniture every day", says Power. This exposure makes Wholesale Furniture Brokers an active marketing program for their independent warehouse outlets across the U.S.

About GoWFB.com:
Wholesale Furniture Brokers (www.GoWFB.com) is a private company based in Kamloops, BC (Canada) and represents the online marketing for warehouse furniture outlets. Founded in August 2000, GoWFB.com started its innovative click-n-mortar services two years later.

Using the www.GoWFB.com web site, online advertising, and an eBay strategy, GoWFB.com produces profitable leads and sales for affiliate 'broker' locations. The warehouse outlets are not fancy, and customers know that they pay for the value of the dining, living room, and bedroom furniture themselves, as opposed to expensive merchandising. Additionally, the customer has someone in his or her local community to deal with.

GoWFB.com's partner warehouse brokers are located in Atlanta, Austin, Boston, Carlsbad, Connecticut, Chicago, Cleveland, Columbus, Dallas / Ft. Worth, Denver, Detroit, Fairfield / Hartford County, Houston, Jacksonville, Las Vegas, Los Angeles, Lubbock / Midland, Memphis, Miami / Ft. Lauderdale, Minneapolis / St. Paul, Orange County, Philadelphia, Portland / Vancouver, Sacramento, Salt Lake City, San Diego, San Francisco / Oakland, San Luis Obispo, Santa Barbara, Seattle / Tacoma, Ventura County, Washington, DC / Baltimore, and West Palm Beach. For an updated list, please visit our online furniture store page.

CONTACT INFORMATION:
Dave Zirnhelt
Wholesale Furniture Brokers
PR@GoWFB.com
P: (800) 971-4493
P: (250) 377-3669
F: (250) 377-4278