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10 Inch Allure Memory Foam Mattress by Rest Therapy

10 Inch Allure Memory Foam Mattress by Rest Therapy

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$249.00 - $539.00 USD
Regular: $349.00 - $749.00
Add to Cart Listing ID: 88701

Usually ships in 7 - 10 days plus transit time.

Transit Time Information

Choose Your Options Qty Price Status / Notes
Allure Queen Memory Foam Mattress Choose a Mattress Size:


Dimensions: 60"W x 80"D x 10"H
Usually ships in 7 - 10 days plus transit time.

Total $379.00
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Save Even More Qty Price Status / Notes
Tweed Night Queen Size EZ Base Choose a Foundation Size:


Dimensions: 60"W x 80"D x 8"H
Usually ships in 7 - 10 days plus transit time.

14" Queen Metal Platform Bed Frame 14" Queen Metal Platform Bed Frame


Dimensions: 59"W x 79"D x 14"H
Shine 14" Queen Silver Bedframe Shine 14" Queen Silver Bedframe


Dimensions: 59"W x 79"D x 14"H
Total $379.00
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Product Description

The 10 Inch Allure Memory Foam Mattress by Rest Therapy will give you a soothing place to sleep at night. Memory foam is a great sleeping innovation that is revolutionizing the way we sleep at a fraction of the cost of national brands. Eliminate pressure points so you can enjoy a full night's rest with a new memory foam mattress. Recommended for side and back sleepers.

Benefits of a Memory Foam Mattress:

  • Conforms to your body and supports your pressure points to leave you feeling fully rested. 
  • Sleep undisturbed; a memory foam mattress eliminates motion transfer.
  • Memory foam is naturally antimicrobial and is resistant to dust mites so you won't suffer from allergies. 
  • Can be used with a platform bed or with a boxspring / foundation.

What Should You Do When Your Memory Foam Mattress Arrives at Your Home?

  • The mattress will arrive compressed tightly to help you get it in the room of your choice. 
  • Maximize the expansion of the memory foam by removing it from its packaging within 72 hours. 
  • Allow 48 hours for it to return to its original shape after unwrapping. 
  • Allow a few hours of airing to remove the odors that may have been trapped during the packaging process.

Buying Guide: By Sleep Style

View our Mattress Buying Guide if you need help choosing the right mattress for your sleeping style!

How Does This Mattress Compare?

Not sure which memory foam mattress is right for you? This reference guide compares three popular mattresses as well as the Tempur-Pedic Plush.

8" Eloquence II
10" Allure
12" Astonishing II
10" Tempur-Pedic Plush

Comfort Layer:
0.5" - 3 lb
1" - 3 lb
Support Layer:
2" - 2.5 lb 2" - 2.5 lb
4" - 3 lb
Base Layer:
6" - 2 lb 7.5" - 2 lb
7" - 2 lb
Removable Cover:
Mattress Thickness:
5 Year Prorated
10 Year Prorated
20 Year Prorated
25 Year Prorated
Price Comparison:

Twin (Single):
Twin XL (Single XL):
Full (Double):
King (Eastern King):
King (California King):
How to Choose:

Memory foam mattresses can be put into three categories based on the density of their pressure relieving material (2 lb, 2.5 lb, and 3 lb). As the density increases, so does the pressure relief and amount of support. Higher density mattresses have a greater quantity of small, round cells which move away from heat and pressure while still retaining their shape and providing support. A higher density mattress is also more durable and has a higher weight-limit. Lighter people may not require high density support and may enjoy the Eloquence II. Heavier people are more likely to benefit from a higher density found in the Allure or Astonishing II. Memory foam softens over time, so a higher density will reduce the amount of softening and slow down the process.

Comparing Primo International Memory Foam with Tempur-Pedic

I purchased a memory foam mattress due to the worsening joint pain in my lower back and hips which was making it harder and harder to get out of bed. I would wake up in so much pain, that I literally could not move and would have to pull myself out of bed and onto the floor, or get someone to help me get out of bed. We purchased the Tempur-pedic Plush mattress in December of 2011. The mattress cradles my body wonderfully as there are no coils or no pressure points on my joints. You sink in within seconds, and when you roll over it reacts instantly.

The Allure mattress is very comfortable! It is actually softer then the Tempur-Pedic Plush. If I had to choose between the Eloquence II and the Allure, I would go with the Eloquence II since it’s firmer. Those with back problems should choose a firmer mattress to ensure their joints have good support. The Tempur-Pedic Plush has 3 layers like the Allure.

If I had known about Wholesale Furniture Brokers back in 2011, I would have chose the Eloquence II and saved a ton of money.
- Savannah Kirpane, Wholesale Furniture Brokers' Customer Service Representative

CertiPUR-US® Comes with Comfort and Confidence:

CertiPUR-US Certified

The CertiPUR-US® program ensures that certified polyurethane foams are analyzed and tested by accredited, independent laboratories. Certified foams have passed rigorous standards for content, emissions, and durability.

CertiPUR-US® certified foams are:

1. Made without Ozone Depleters

2. Made without PBDE Flame Retardants

3. Made without Traces of Mercury, Lead, and Heavy Metals

4. Made without Formaldehyde

5. Made without Prohibited Phtalates

6. Low VOC Emissions

Click here for more details.

Materials / Construction

  • Removable Cover
  • Ticking: Jacquard Outer Cover with Square Quilting
  • FR Barrier Inner Cover made of Glassfiber
  • Fabric Made of Double Jacquard
  • 1" Regular Foam (2 lbs)
  • 30g Non-Woven Fabric
  • FR Barrier Inner Cover
  • 2" Visco Elastic Memory Foam (2.5lbs)
  • 7" Regular Foam (2 lbs)
  • Non-Slip Fabric
  • 20 Year Pro-rated Limited Warranty

Additional Dimensions

Mattress Size Guide

View our Mattress Size Guide if you need help choosing the right size!


View Shipping Policy for item.


View Warranty Information for item.

Extended Warranty

View Extended Warranty info.

  • Allure Memory Foam Mattress

    Allure Memory Foam Mattress

  • Allure Memory Foam Mattress Side View

    Allure Memory Foam Mattress Side View

  • Allure Memory Foam Mattress Specifications

    Allure Memory Foam Mattress Specifications

Rest Therapy

Shop our Rest Therapy page for more options and details about this brand.

Rest Therapy

Find this item in these categories:

Bedroom Furniture , Mattresses

Questions & Answers

What is the warranty on my 10" Primo foam mattress? Asked by luis
The only 10 inch mattress we currently offer from Primo is a 3lb density mattress. The Primo warranty on 3lb memory foam mattresses is as follows: 3lb density Viscose mattresses; 20 pre-rated year limited warranty:
Primo International guarantees that your mattress is received free of defect and/or poor workmanship. If during the first year of purchase there is a defect, Primo International will exchange or repair the mattress, at our discretion. After the first year, if a defect arises, Primo International will exchange of repair the model based on a pro-rated cost of 50% of the purchase price for the first year, then at a rate of 5% for each additional year. Our own warranty information can be found at the bottom of the page under Policies. Mike K. from WFB
From whom & where do you buy your memory foam? Asked by Anonymous
We have a few memory foam mattress manufacturers including Enso Sleep Systems, Primo International, Comfort Revolution, Coaster Company, Boyd Specialty Sleep, and Lady Americana. We are not the manufacturer of these mattresses. This particular mattress is made by Primo International. Ginni S. from WFB
what is the difference on the steel frame and steel foundation. Asked by tim
I'm not sure where you are getting steel foundation from. A foundation is basically the same as a boxspring. It's a covered box with coils in it to support a mattress on a bedframe without enough slats to support the mattress (Usually anything less than 13 slats requires a boxspring/foundation). A steel bed frame is just a simple bed frame made out of steel, it would depend on the frame if a boxspring/foundation was still required. Ginni S. from WFB
How can jaquard cover be cleaned from spills? Asked by Trina
The removable cover can be washed in the washer and dryer! Caitlin L. from WFB

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Staff Reviews

  • Memory Foam Mattress - Gil G.

    My old spring mattress had worn out and was no longer providing the support or comfort needed to get even a mediocre nights sleep. Waking up with a sore back is not a great way to start the day and this prompted me to start shopping for a new mattress. After looking through a variety of options, I decided it was time for me to purchase a memory foam mattress. The reasoning behind this was seeing that lots of our customers were going this direction and I had been hearing great things about this kind of mattress. Once it was out of the packaging, I did notice there was an odour similar to that of paint, it was not a strong smell and only lasted for a short time (maybe a week). Initially, the mattress took some getting used to as it was like night and day, the level of comfort was vastly different than my previous mattress. The memory foam conforms to my body and doesn't become hot or bothersome. Creaking springs and pressure points are now a thing of the past, waking up feeling rested and lacking a sore back has been great. Personally, I will stick with memory foam in the future, based on the level of comfort, support it provides. It's a great price and well worth every penny knowing that I will sleep soundly every night.

  • Visco Elastic Memory Foam Mattress - Maria P.

    The Allure visco elastic memory foam mattress is our most affordable and irreplaceable items! Made of several foam layers inside the mattress, it features 10 inches of comfort, support and health. Memory foam is extremely good for back support and keeps your spine horizontally straight while sleeping. That's the kind of a mattress you'd enjoy in a hotel - the next morning it feels like a whole new life is just about to start!